SIS secures exclusive PARX horse racing deal
2 minutos de lectura
(United Kingdom).- SIS (Sports Information Services), the leading supplier of 24/7 betting services, has reached an agreement with US racecourse PARX to become the exclusive distributor of live pictures and data from the racecourse.
As part of this new multi-year deal, SIS will broadcast at least 1,530 races a year from one of the leading US racecourses.
The races will be made available to SIS’s operator partners as part of its international retail channels, as well as its 24/7 Live Horse Racing Channel and 24/7 Live Horse & Greyhound Channel, which provide a betting event every three minutes.
This latest partnership further enhances SIS’s market leading portfolio of international racing, having recently secured similar agreements to broadcast live pictures from Singapore’s premier racecourse in Kranji, as well as the Hipódromo Argentino de Palermo racecourse in Buenos Aires.
Simon Fraser, Head of International Horse Racing at SIS, said: “Securing the exclusive rights to deliver live pictures and data from one of the US’s leading racecourses is a major boost to our international offering.
“These additional races further enhance our 24/7 racing service, providing even more quality betting opportunities throughout the day, regardless of time zone, with content that will appeal to bettors, and help drive betting turnover for operators.”
John Dixon, Chief Operating Officer at PARX, said: “We are pleased to have agreed a partnership with SIS as they have an established reputation for distributing live racing to operators all around the world and it made strategic sense for us to partner with them.
“Through this new exclusive deal, we are sure that more people than ever before will be able to see the exciting action from our racecourse.”
Categoría:Sportsbook
Tags: SIS, Sports Betting, Sportsbook ,
País: United Kingdom
Event
SiGMA Central Europe
03 de November 2025
Belatra Showcases Innovation and Expansion Strategy at SiGMA Central Europe
(Rome, SoloAzar Exclusive).- Belatra Games made a powerful impression at SiGMA Central Europe, where Chief Marketing Officer Kateryna Goi unveiled the company’s latest titles and strategic vision. The booth buzzed with excitement as visitors explored novelties such as Long Neck Fortune, Goose Boom Bang, and Fortune Mummy, alongside the centerpiece attraction—the Mummyverse, a connected universe of thrilling slot experiences. Read more about company’s growth and future expansion across Europe.
Wednesday 19 Nov 2025 / 12:00
Amusnet Showcases Multichannel Strength at SiGMA Central Europe 2025
(Rome, SoloAzar Exclusive).- At SiGMA Central Europe 2025, Amusnet reaffirmed its position as a leading multichannel supplier. Polina Nedyalkova, Director of Amusnet Italy, highlighted the company’s comprehensive portfolio spanning Online casino, Live casino, and Land-based solutions, while underlining Italy’s strategic importance for the group.
Tuesday 18 Nov 2025 / 12:00
Dual Brand Strategy: Amatic Classics and Wildcat Innovation Impress at SiGMA Central Europe
(Rome, SoloAzar Exclusive).- Riccardo Cavallaro, Amatic Online Project Manager, granted an interview to SoloAzar about the recent participation at SIGMA Central Europe. Amatic Online and Wildcat Gaming took center stage, showcasing a powerful mix of trusted classics and bold new releases. He described how both brands resonate strongly with operators and together deliver a complementary, future‑ready portfolio.
Monday 17 Nov 2025 / 12:00
SUSCRIBIRSE
Para suscribirse a nuestro newsletter, complete sus datos
Reciba todo el contenido más reciente en su correo electrónico varias veces al mes.